
About K&J Aotearoa












Our Values
What's important to us?
From humble beginnings in the murky depths of Dunedin in the South Island K&J Growth has emerged as one of Aotearoa’s leading digital marketing agencies working with the likes of TikTok to assist in rapidly acquiring users during their early days, and MBIE on the Digital Boost roll out in securing over 44k SMB registrations in the platfom’s first 12months.
Since then K&J has helped a range of businesses from Start-Ups to more established institutions to develop and execute digital marketing strategies designed to facilitate sustainable and scalable growth with our data-driven campaigns and insights.
Our services are crafted around transparency, honesty, candor and providing value above and beyond any formal contract details so we may not always tell you want you want to hear, but we live and die by the sword when it comes to value and performance. So when it all boils down, our clients are our priority and we care immensely about their businesses and their customers and we’ll do anything we can to help them achieve the success they desire.

The K&J Growth Aotearoa Dream Team
Behind every great business is a great team

Eza. N
Head of Creative

Finn Kilworth
Head of Content & Media

MJ
Head of Development & Tracking

Kale Panoho
Managing Director

Craig Drennan
General Manager

Jay Still
Head of Campaign Strategy & Client Services
Our Story and Who We Are
Cool SHIT We’ve Done
2017
Founded

Kale and Jon joined forces, with Kale based in New Zealand and Jon in the US, establishing an international partnership.
2019
TikTok came onboard

TikTok joined as a significant client, marking a major milestone in our growth.
2020
Recognition for Rapid Growth

We earned a place on the prestigious Forbes Council, solidifying our position as industry leaders.
2021
Inc. 5000 Number 28 Fastest Growing Company

Ranked Number 28 on the Inc. 5000 list of Fastest Growing Companies, continuing our momentum and success.
2022
Honoured at Home

Matariki Award – Waitā Business & Innovation Award -Ngā Tohu Matariki o Te Tau.

We proudly received the Waitā Business & Innovation Award at the prestigious Matariki Awards, recognising our contribution to the New Zealand business landscape.
2023
International Acclaim

We celebrated winning the Pakihi Digital Business Award and the Whiua ki te Ao International Contribution to Technology Award at the Matahiko Awards.
2024
and beyond:
The saga of a Growth Marketing Agency continues…
FAQs
How long will it take to get my campaign up and running?
Our promise to you is that we will always aspire to get your campaign launched in record time however, there are a range of factors that can impact the time it takes to get campaigns live such as Meta verification, tracking set up, the time it takes to get approvals and dev time. Rest assured we’ll be pushing hard to get campaigns live because we know that when it comes to marketing time is money!
What’s the fastest way to get started?
Simply click our Find Growth Here button, fill out the form and one of our team members will be in touch.
What results can I expect?
How often will we catch up?
Typically we like to catch up in person with our clients weekly so that we can touch base but we’re also happy to fit into your schedule if that’s bi-weekly. We tend to use Slack for instant weekday comms as and when required.
What happens if the campaign doesn't look like its going well?
Not all campaigns perform as we’d like them to. Our approach in this situation is to conduct a collaborative deep dive and review of campaigns before discussing options with our client. We then make a series of strategic tweaks, changes and optimisations to landing pages, ad-creative and/or messaging to test our new hypothesis in an attempt to get the campaign back on track.
Is my company the right fit?
We work with a huge range of clients across a range of industries in both the B2C and B2B realms. If we don’t think that you’re quite ready then we’ll say so but generally we’re pretty open to a conversation to discuss how we can work together.